Oct 2025 — 2026 · launch & operations · FULL CASE

The Voice Karaoke & Lounge

Premium entertainment and hospitality project on Koh Samui delivered from investment idea to commercial operation, combining karaoke, restaurant, lounge, VIP rooms and a proprietary digital guest journey.

ROLE

CEO / General Director · Co-owner · Launch lead

01

Business context

Premium entertainment and hospitality project on Koh Samui delivered from investment idea to commercial operation, combining karaoke, restaurant, lounge, VIP rooms and a proprietary digital guest journey.

02

My scope

This case separates my personal scope from the wider work of the team, owners, contractors and partners.

WHAT I PERSONALLY LED

Responsibilities, decisions and implementation

01

Built the business model, financial model and revenue strategy

02

Raised private financing and worked with investors

03

Negotiated lease and commercial agreements

04

Managed architects, designers, engineers, construction teams and FF&E procurement

05

Controlled CAPEX/OPEX, project budget and launch timetable

06

Built the management and operating team, recruitment and training

07

Created SOPs, KPI systems, financial control and inventory control

08

Implemented POS, CRM, reservations and loyalty

09

Developed restaurant, bar and karaoke operations

10

Coordinated licensing and regulatory approvals

11

Led pre-opening marketing and Grand Opening

12

Developed smart-table ordering, web ordering and Karina AI product logic

OUTCOMES

Reported results

01

Commercial launch delivered in approximately seven months after location selection

02

Built a fully operating business from an empty venue

03

Approximately 30 employees at launch/operation stage

04

Reported average spend around ฿1,700 during the operating period

05

Google rating reported at 5.0 during the early operating period

06

Created scalable operating and digital systems for further development

Historical commercial figures on this page are based on Denis Mironov’s résumé, project materials and personal account. They are presented as reported operating results, not independently audited financial statements.
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The Voice Karaoke & Lounge — Full Case